Users will soon have a new feature that allows them to lessen the amount of AI-made videos appearing in their timelines. This initiative comes as the platform announced that it currently hosts over 1 billion AI-generated clips.
Testing and Rollout
The update is being tested over the following weeks before a full-scale launch. This development comes amid a rise in AI content, driven by recent video-generation tools.
The Broader AI Trend
It has been noted that approximately 10% of the quickest rising channels on another major platform primarily display clips produced artificially. A considerable share of this content is considered “AI slop”, a phrase for inferior, factory-style content that is frequently nonsensical or surreal.
Our research shows that numerous viewers appreciate content made with AI tools, from computer-generated images to science explainers, and we want to offer the community the ability to increase or decrease of that, depending on their own preferences,” stated a spokesperson.
AI on the Platform
The platform announced that there are now 1.3bn videos on its service identified as artificially created. In total, over 100 m pieces of content are uploaded to the service every day, making clips made by AI a relatively small percentage of its complete catalog.
How to Adjust Settings
Members will be in a position to decrease or raise the amount of AI content they see by opening the “manage topic” option in the application and choosing AI-made media. Additional categories that can already be controlled under the setting include politics, clothing, beauty, and dance.
AI Disclosure Rules
The platform’s rules mandate users to tag “realistic” AI-generated content, and it prohibits harmful AI impersonations of celebrities or crisis events. Any believable AI video that is unmarked can be deleted under its terms of service.
Additionally, the platform will now apply an AI-generated watermark to content made using its proprietary AI systems, or identified by an collaborative effort for spotting content made by AI. This action is aimed to deter users from attempting to bypass the labeling process.
AI Literacy Programs
The company is additionally launching a $2m AI literacy fund for experts and groups to produce learning resources about responsible artificial intelligence. This program will benefit charitable organizations specializing in teaching computer science.
Content Safety Approach
The video-sharing app has defended its safety measures, following debate over intentions to make redundant a large number of content moderators in Britain. TikTok is set to reduce hundreds of positions in its content moderation team in the UK capital, with worker representatives and digital protection specialists voicing alarm that staff are being displaced by AI moderation.
A company official explained that people-led review would remain essential, but AI can shield workers by eliminating the most harmful content prior to it is viewed by people. TikTok stated a notable drop in disturbing and violent content reviewed by human moderators over the past year due to intervention by its automated systems.
It is vital to integrate people and machines to maintain a secure environment,” the official commented. “We’ll have humans as involved in the system, but we also think it’s extremely critical to limit contact with harmful content as quickly as possible, which is why a extensive automated help is making a difference operate efficiently.”
